About SmartRank
Our MissionOur Team
Revolutionizing Recruitment with SmartRank
SmartRank is revolutionizing hiring with a bold vision: to create a world where efficiency, effectiveness, and equity are all optimized to ensure that you always hire the best.
Recruiters: Instantly Identify Top Talent
We empower recruiters with cutting-edge automation, saving precious time while ensuring a pool of highly qualified candidates.
Hiring Managers: Hire the Best without Bias
We are the key to unlocking a streamlined pathway to the top talent, dramatically shortening the hiring timeline.
Candidate Experience: Showcase Your Role-specific Talents
Candidates enjoy a transformational journey, gaining clarity and confidence in their job pursuits.
Our mission is to elevate the hiring landscape, ensuring companies secure the best talent always.
Background and Business Problems
The proliferation of online job boards, coupled with the exponential expansion of the applicant funnel due to AI, and rise in unemployment has increased the volume of applicants for many job openings to untenable levels.
Many companies see 1,000+ applicants for a single job vacancy but still follow the traditional process for screening applicants by matching resumes to job descriptions.
This resume-based screening approach can create enormous amounts of non-productive time, legal vulnerability, increase in costs, tension with hiring managers, and produce poor outcomes such as making regretful and expensive hires and missing top talent.
With SmartRank, the future of hiring is not just optimized—it’s revolutionized.
Enter SmartRank
SmartRank’s approach to screening completely replaces the job description and resume with a truly objective and inclusive ranking system. By removing the resume, SmartRank effectively removes the unconscious bias that is typically generated by it.
Stack-ranking and other innovative features help bridge the gap between talent acquisition teams and hiring managers. By bolstering the communication and engagement with hiring managers, talent acquisition teams can make better and faster decisions on top talent.
SmartRank then combines human intelligence and Machine Learning (ML) to weight selected data so that applicant scores correlate to attrition and performance data. This continuous feedback loop helps humans to create increasingly high-signal inputs that can better prevent regretful hires and predict top talent in the future.
The SmartRank Team
Keith Hulen
Founder & CEO
Keith is a chronic problem solver with over 20 years of sales, operations, and leadership experience with multiple startups, mid-sized companies, and Global 500 organizations. Keith has been a hiring manager for over 18 years and is inspired to bridge the gap between talent acquisition and hiring manager teams once and for all. Keith has a B.S. in Business Administration from the University of Northern Colorado.
Ed Posnak
Founder / Advisor
Ed has over 30 years of experience in various aspects of software production, systems design, development, product design, mentoring, and business development. Ed is an entrepreneur who founded his first software company in 1994 and has been running software companies ever since. Ed has a B.S. in Computer Science from the University of Florida and a M.A. in Computer Science from the University of Texas.
Alfie La Peter
Principal Software Developer
Alfie is a wizard when it comes to building products. He has over 10 years of software development experience and over 6 years leading software development teams. Throughout his career, Alfie has built many successful products that have ultimately been acquired including one product that IPO’d in 2021 and now has almost a $3B valuation.
Jeanne Moncada
Office Administration / Customer Success
Jeanne has over 20 years experience providing an amazing customer experience. She has worked in a variety of industries including travel, patient advocacy, higher education advising and providing employment services for individuals with disabilities. She has a BA in Business Administration, MA in Education and MA in Organizational Leadership. Making you successful is her number one priority.
“No problem can be solved from the same level of consciousness that created it”
– Albert Einstein
Companies Already Using SmartRank
to find their next top talent
